While the Finnish Nokia has opted to give more weight to touchscreens in its range of economic Nokia Asha phones, the Samsung South Korean change of pace, printing more importance on devices with physical keyboard. At least, this is verified by taking a look at the device that has been filtered through SamMobile, a terminal from the Ch @ t range that responds to the Samsung GT-E1260B model code. It is a phone that dispenses with a touch screen and proposes a design with buttons that the Canadian RIM made so popular through its BlackBerry range, but that has already been assimilated by practically all the main manufacturers in the sector.
The Samsung GT-E1260B is a device that combines simplicity and an affordable price in order to seduce its target audience. The panel, which as we have noted, is not touch, has a size of two inches and a resolution of 128 x 160 pixels. The degree of simplicity that the device achieves is such that a camera has not even been integrated into the back of the terminal, and it does not show off 3G connectivity either. In addition, knowing that it carries an 800 milliamp battery, you can assume a profile that does not bet on the power in its processor, and most likely it is a GSM phone that does not offer access to data either.GPRS.
In other words: the connections will be extremely limited, although, yes, it will not lack Bluetooth and a microUSB connector. The price of this Samsung GT-E1260B has not been known, although the first bets place the cost of the mobile in free format below 100 dollars "" that is, 80 euros, at the current exchange rate "", with which direct competition with the aforementioned Nokia Asha is more than evident. Brazil seems to be the first country to put it up for sale, hoping that its launch will gradually spread to other markets that include this Samsung GT-E1260B in their respective national catalogs.
After having reviewed the main technical characteristics of the Samsung GT-E1260B it is clear that it is not one of the Android phones in the Samsung portfolio. On the contrary, we will see that this terminal works with the icons of its native platform for devices that are located outside the borders of the typology of smartphones or smart phones.
It is no coincidence that Samsung sets its sights on expanding its family of devices to this side of the catalog. This year, for the first time, it has been placed in the first place in the ranking of mobile phone manufacturers, surpassing Nokia, who has conceived this year as a time to redesign its commercial strategy, which involves developing a rich offer in the segment of smartphones ”” through the Lumia and Nokia Belle ”” range and affordable phones ”” with the aforementioned Nokia Asha ””.
The South Korean, for her part, will play in several leagues, betting part of her plans on the Windows Phone systems "" which will soon have its new version, Windows Phone 8 "" and Tizen "" which will absorb the Bada concept "". However, almost all the meat from the Korean steakhouse will go to the embers of Android, a segment in which it is showing excellent results. The sales figures for the Samsung Galaxy S and Samsung Galaxy Note are good proof of this. And as a counterpart to this strategy, there is also a good position in the section of cheap and simple terminals, as anticipated by the launch of this Samsung GT-E1260B.