The new Nokia Lumia 710 and Nokia Lumia 800 emerge as the achievement of a speech that began the CEO of the Finnish firm, Stephen Elop, back in February. Then, in a timely manner, an email was leaked in which the multinational's staff were urged to get on with the advantage that Apple had taken (iPhone through) in growth and innovation in a market that was beginning to slip through their fingers.
Once the new phones, developed in close collaboration with Microsoft, were presented, the first question that was raised was whether these were the terminals with which Nokia would stand up to those of Cupertino, recovering the best-seller position for specific models. For a team of analysts from the multinational Barclays, the Espoo-based firm is in a position to compete with Apple's iPhone with the help of this new line.
For the group of professionals in charge of carrying out market projections in this sector, the basis for the success of the new Nokia Lumia 710 and Nokia Lumia 800 is in the quality-price ratio that the manufacturer has seen fit to establish for their commercial career. devices, as we have learned through information published in Boy Genius Report.
On the other hand, they point out from Barclays, the launch strategy can also be vital in the competitive approach of the Nokia Lumia. As they have come to see, an average of five operators for each country involved in the premiere of the new Nokia with Windows Phone is a strong argument to trust a successful launch in Western Europe.
However, this team of analysts also incorporates a constructive criticism of its vision of the Nokia Lumia, transferring to the manufacturer the need to differentiate itself even more from its competitors (represented not only in the apple phone, but also in the alternatives based on Android).
The Nokia Lumia 710 and Nokia Lumia 800, as you already know, are the terminals that open a new generation of smartphones developed with the manufacture of Nokia (the world's leading mobile phone company) and integrated into the Windows Phone 7 ecosystem (which is borne by the North American Microsoft).
The Nokia Lumia 710 is the mid - range proposal with a price of 270 euros, excluding taxes, and a multi - touch screen 3.7 - inch and five - megapixel camera; the Nokia Lumia 800, meanwhile, has a 1.4 GHz processor, a 3.7-inch screen and an eight-megapixel camera based on a Carl Zeiss lens, as well as a spectacular design conceived from a polycarbonate monoblock. Its price is 420 euros.
