For Apple, the AntennaGate was more of a headline than a real defect of its iPhone 4 (alluding to similar problems in other mobiles from different manufacturers). In any case, conspiracy or not, the fact is that the bad press that this issue has given to your phone has caused almost fourteen out of 100 potential buyers of the iPhone 4 to back down from fear of acquiring a defective product.
This is clear from the study carried out by the consulting firm Piper Jaffray, which in a survey carried out with 258 potential buyers of the iPhone 4 revealed that 36 of those interviewed decided not to buy it for fear of taking home a phone that did not fulfill the calling and calling function. data traffic, due to the erratic situation of the antennas. These 36 cautious consumers were among 177 individuals who had heard of the vaunted problem the AntennaGate alluded to. This means that just over 31% of respondents took the iPhone 4 without knowing that they could be purchasing a defective product.
The survey has been carried out with US mobile phone users, 28% of whom are users of an iPhone in any of its versions. Knowing that 1.7 million iPhone 4s were sold in the United States on its first day of launch, based on data from Piper Jaffray's work, the Apple device could have achieved an impact of almost two million apple phones sold of having launched a product that had not been involved in the bad press that the antenna problem gave him. In total, about 290,000 iPhone 4 losses(And that, only on the first day of sale in the United States).
Other news about… Apple, Studies, iPhone