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According to rumors, Apple would have among its plans to launch a budget iPhone with some of the premium features of its products.
This would repeat the same strategy as last year by launching two premium iPhones with all the functions of a high-end device and a cheaper one with not inconsiderable features. And now there is another new option that Apple is considering: a budget iPhone with an in-display fingerprint sensor.
iPhone with in-display fingerprint sensor
Apple made it clear for some time that the fingerprint sensor no longer belongs to the dynamics that it wants to offer in its iPhones. And we already know that Apple hardly backs down in its decisions.
However, it has a new strategy in its hands designed exclusively for the Chinese market, according to PhoneArena. An iPhone with a fingerprint system under the OLED screen. I mean, bye Face ID, hello Touch ID.
According to the sources that originated this rumor, this Apple decision would help reduce manufacturing costs. That is, Apple wants to bring a cheaper version of the iPhone to the Chinese market.
Let us remember that the situation of technology companies in China has been difficult in recent months due to the conflicts that this country faces with the United States. Sales of the products have declined considerably, and iPhones have been no exception.
So Apple, like the rest of the companies, is under cost pressure to keep the Chinese public interested while it has to avoid the fallout of the China-US trade war.
New Apple Strategy?
We don't know yet if this is just part of their initial plans or is a firm strategy that is under development. In any case, this raises a number of questions.
Is Apple considering a return to Touch ID? If so, how will it affect the iPhone's design? On the other hand, if we put together the whole picture, we would be talking about an iPhone with an OLED screen, more discreet bezels and an in-screen fingerprint sensor. And with the bonus of being cheaper.
It seems like a powerful combination that can be interesting internationally, with many fans waiting for a similar proposal.
There are no details of the configuration, so we do not know the autonomy that the battery will offer or the potential of the processor. Still it appears to be a winning proposition to regain the attention of the Chinese market.