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Do you want to gain a presence on Instagram? While there are many factors to consider to achieve this goal, start with the followers you already have on your account.
If you understand why they follow you or how committed they are to the content you share, you will have key information to grow your audience on Instagram. If you have a company profile, surely you already know Instagram Insights, the tool provided by the platform to analyze almost any action you take on Instagram and know your audience.
But if you want to complement this information with other resources, you can have these 5 apps in mind to manage your followers.
Metricool
This is one of the most complete apps you will find to manage your Instagram followers and analyze your audience.
It will not only show you how your audience is evolving, but it will also break down your followers taking into account different criteria, for example, age, gender, location, etc.
It will also show you a ranking of your publications so that you know what content has had the best reception or what topics your followers are interested in. And of course, you can also check the interactions generated.
- Download Metricool
Iconsquare
This app combines several tools for you to manage an Instagram account, both in terms of content and followers.
For example, you will be able to see different metrics on the growth of your audience. How many new followers you have, the number of lost users, what content is the most attractive to your audience, among other metrics.
And so that you can apply a content strategy, the app offers you a publication schedule. This app offers you a free trial version, but then you will have to continue by subscription.
- Download Iconsquare
Sprout Social
This application is ideal if you already have an audience established as a business profile, and you do not want to lose details of their activity to improve your strategy on Instagram.
You will see that it combines functions related to the publication of content with metrics to track the growth of your account. For example, you will find useful tools to manage your followers and provide customer service from Instagram by delegating user comments to the people responsible for your team.
- Download Sprout Social
Follower Analyzer for Instagram
This is an app with basic analytics, but if you're just starting out on Instagram, it will help you take some factors into account when managing your first followers.
You will be able to see who unfollowed you, which followers interact the most with your content or which users remain inactive in relation to your publications. On the other hand, you will also see which users are frequently tagged in your publications as data to gain new followers, as well as some metrics to know what your best publication has been.
- Download Follower Analyzer for Instagram
Squarelovin
If you are looking for a free and comprehensive tool, you can take a look at the features that Squarelovin offers.
It provides you with different metrics so that you can analyze which publications have achieved the greatest impact, which topics generate more interaction, etc. It also provides valuable information about your active followers, how they interact, what topics interest them, and when your posts make the most impact.
- Go to Squarelovin