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TikTok is one of the most popular applications of the moment. This app, formerly known as Musica.ly, has managed to position itself in the first place of downloads due to its highly original mechanics. The app consists of watching or creating videos of up to 60 seconds with different sounds and effects. However, the application created by the ByteDance company is not going through its best moment. Donald Trump, the current president of the United States, has confirmed that he wants to ban the app in the country for national security.Meanwhile, Microsoft is trying to buy it. What if Microsoft manages to buy TikTok?
The US government wants to ban the app for reasons of national security. According to several security experts in the US , the app of Chinese origin and developed by the ByteDance company could be collecting information from users, to later provide it to the Chinese government. Donald Trump confirmed that they will ban the app in the country. ByteDance has already confirmed on several occasions that they will not stop operating in the United States, a country where the application has a great impact, with millions and millions of active users, more than 1,500 workers and with 10,000 places available in the coming years, according to the company itself.
On the other hand, Microsoft is considering buying the app. The rumors arose a few weeks ago, with the announcement of the vaneo in the United States.Just a few hours ago the company founded by Bill Gates confirmed its intention to buy it, but with a few nuances.
What will happen if Microsoft buys TikTok?
Currentlyboth companies are in negotiations,but if Microsoft ever buys TikTok, this is what would happen.
First of all, it would not be a full in-app purchase. Microsoft is interested in acquiring the platform only in English-speaking countries Among them, Australia, Canada, New Zealand and of course, the United States. In this way, Microsoft would control everything about the app in these countries, including the functionalities and the possibility that American investors can be part of the company through shares.
On the other hand, Microsoft has assured that it will carry out a security review of the entire platform if the purchase is confirmed. In this way, the company could investigate whether TikTok is actually collecting user data and sending it to Beijing so that the Chinese government can use it. This is where we would find the biggest change if Microsoft finally buys TikTok. The company could modify the privacy aspects in the countries where it would own How? For example, by storing the data collected by the app on servers in the United States or any other country other than China and without ByteDance having access to this data.
If Microsoft and ByteDance (TikTok) finally reach an agreement and all the changes announced by the American company are fulfilled, TikTok could continue to work in the United States.At the moment, nothing is confirmed.Negotiations between the two companies continue. The deadline for these negotiations is September 15, 2020. Everything depends on the negotiation between Microsoft and ByteDance and what the United States government decides in the coming weeks.
