YouTube will copy TikTok with this new feature
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The classic video platforms seem to want to renew themselves in the face of new trends. And we are referring specifically to YouTube, the hegemonic queen of long-form videos, and TikTok, the new trend that has already conquered young and not-so-young audiences. And it is that YouTube has begun to test a video recording function in the purest TikTok style: by clips or portions of video. All this with the aim of creating a final video made up of several shots.Is Google's video platform following the right path to win back young audiences?
It's just a test for now
As a YouTube spokesperson has reported to media such as The Next Web, at the moment it is a YouTube experiment. Thus, some users will have found the function to record small video clips in the YouTube mobile application, when uploading a video in the classic format.
This new formula allows you to activate the recording screen and take shots or cuts of a few seconds, just like in TikTok. Thus, you can record a frame for several seconds and release the record button to make a cut. Then show another frame and detail. Over and over again until completing a maximum time of 15 seconds Enough to tell little stories, create gags or skits, report a quick event or anything else that is happen to usAlthough with remarkable brevity. In fact, on TikTok, videos can be up to a minute long.
The resulting video is uploaded to YouTube and shared regularly. Of course, with a lighter format that not only denote its 15-second duration, but also be made up of different video clips. The which gives it dynamism and agility Very different from the long videos, tutorials and other content that YouTube usually champions.
Even with everything, very different
Although it is clear that YouTube wants to invent or reinvent a format to match the new trend, its short videos will have little or nothing to do with those of TikTok. And it is that this last social network has its own character thanks to its additions that go far beyond the length of the videos.The effects, the masks, the humor, the voice recordings, the music or the challenges are already part of their DNA. Something that YouTube doesn't seem to want to replicate.
For the moment, the YouTube experiment remains in the possibility of recording and forming videos from clips. But TikTok has quite advanced editing tools and countless retouching options to change the style of the video or decorate it ad nauseam. Something that conquered the young public and all those with creative capacity who have developed their skills among so many tools.
TikTokWe will have to see if, finally, the YouTube experiment works despite the limitations. And, most important of all, if the public is encouraged to use it to share their creativity, experiences, thoughts and experiences through YouTube.And not on a social network itself. For the moment the experiment continues, so check your YouTube application for Android and iPhone if you have this option when uploading video Here you can take different screenshots and create a content of 15 seconds maximum. By the way, if you want to exceed this limit, you can do so by uploading the previously recorded videos from your gallery. After all, YouTube is still a platform for long videos where you can upload content of any length. But now with special tools for short videos. Undoubtedly a concept that still needs to be worked on if it wants to rival TikTok.