Personality tests and surveys disappear from Facebook

It is quite probable that if you often enter the Facebook social network you have come across one of those personality tests that ask questions as absurd as "Which character from 'Game of Thrones' are you" or 'What a Bratz doll you are.' Well, these types of games and tests have their days numbered since Mark Zuckerberg's social network is going to do without them, considering it useless. And, of course, for fear that they will play a trick on him again, as happened in the case of Cambridge Analytica, a company that collected personal data from users, through this type of games and tests, to influence the electoral process of the United States.

Goodbye to tests on Facebook

The application created by the company Cambridge Analytica disguised its application 'My personality' as a personality study to have access to the likes, affiliations and phobias of anyone who gave permission, filling out the test. It goes without saying that the test had no foundation and was just a cover for the user to deliver, without question and totally free to do so, all their data activityA very powerful piece of information: with the tastes of an individual, the company in question could play to proclaim Donald Trump the winner, as it happened, placing news, often false, that directed his thinking.

Facebook will begin to dismantle from its social network all those applications, tools and utilities that it considers to be of minimal interest, such as these games of personality and absurd tests.This move, however, leaves many questions unanswered. What does Facebook consider useful? Doesn't a fun and inconsequential app, as long as it doesn't abuse permissions, already intrinsically have the utility of entertaining the Facebook user? Could this mean that people log in even less? on Facebook, since the tests could be the only reason they entered? Facebook has not further influenced the issue, simply making it clear that this type of application will no longer have a place.