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What is this post doing on my wall? But why am I seeing this ad if I haven't searched for this information? These are some of the questions you ask yourself when browsing your Facebook wall. That's right. At Facebook they know this and, therefore, they have launched a new function that tries to answer all these questions. Its mission is that we understand our wall a little better and we can manage it to see, ultimately, what we really want to see and the people we want to follow.
This is a new Facebook feature now available to all users It doesn't matter if you're on your computer or in the app to Android or iPhone mobiles. The key is that you have everything updated to be able to click on the three points or the contextual menu of any publication to come across “Why am I seeing this?” Of course, it may still take a few days to receive the function, since it is reaching the whole world in stages.
With this function we receive context to understand why it is on our wall If we click on this characteristic in any of the publications we see when browse Facebook, we will receive a clear explanation. For example, it will indicate that the publication comes from a friend's account that we follow on the social network, or a Page within a Group that we have joined, or if it is a Page to which we have subscribed.But it is not the only reason.
The algorithm that orders all this content is also explained in this new section created by Facebook. In this way we will be able to know what influences more so that some publications appear more often and not others Issues such as the frequency with which we interact with publications from friends, or how many Sometimes we click on videos, links and photos, or the popularity of certain publications of contacts, pages and groups.
More control over our wall
The positive thing about this measure is not only informing users who don't know Facebook to find out why a post appears on their wall. It is that you have direct access to the control tools of this So now it is more at hand than ever to be able to choose what you want to see more, what you want see less, what you want to stop seeing on the wall or even go through the privacy settings to leave everything neat and tidy as we like.
To do this you just have to enter the new section Why do I see this? And look at the bottom of the page, where we have access to the privacy and wall management settings Everything at hand so that we understand how the social network works and Let's avoid leaving it aside, which is after all what Facebook is trying to do with all these explanations.
Why am I seeing this ad?
Next to the function Why do I see this? Facebook has also updated another one that was already present in the advertisements of the social network. In the same way as with wall posts, we can click on the three dots in the upper right corner of an ad to find Why am I seeing this ad?
Its purpose is the same as with the other function: Give context to viewing this . To do this, a text informs us that this ad appears because it is on the consumer list of one or another business. Or by following one or another product page, for example. Now, this function has been updated to show other details that relate the ads to our account or wall. It may be that a business has collated data or information such as emails or phone numbers to reach us, or to see if the establishment or business we see an ad from is using an intermediary to reach us. All this together with the demographic data that help the organization to reach its target audience.
