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Instagram continues to advance as a perfected and highly useful application for companies. Now Instagram already allows you to buy within the application, but this time without leaving it. Until now, Instagram already had a feature that allowed in-app purchases to be made on an external website. Currently it is already possible to buy within Instagram, on its own shopping platform.
In this way, users will not have to leave the application to make a purchase.As you can understand, this not only benefits the application developers but also the users, who will be able to make purchases directly from the social platform.
What are purchases like on Instagram?
When you are in an Instagram profile that allows you to buy products on the platform, you will see the option "Pay on Instagram" on the product page. If you select this option you will have access to a page where you can select the size and color Once you have it, you can make the payment directly from Instagram. You only need to fill in the following information:
- Name.
- E-mail.
- Billing information.
- Shipping Address.
You will do that the first time you pay, the other Instagram will save your data for future purchases This will allow you to buy in all kinds of stores without having to log in to them. When your order is completed, you will receive notifications about the status of the purchase through the Instagram application itself and you will be able to track the shipment through it. You will not need to leave Instagram at any time.
For the moment, only available in the United States
At this time the ability to pay on Instagram is only available in a closed beta for different brands Likewise, buyers in the United States United can now use this option to pay. Soon it will be available for many brands and will be released throughout the globe so that we can all enjoy this possibility.
Currently it is already available in brands such as Adidas, Burberry, Dior, NARS, Nike, Zara and some other firms. You can see all the brands in which the option to pay on Instagram is available through the platform's official blog.