Lasso
On Facebook they have done it again. And it seems that they no longer know how to attract the attention of the youngest. Teens continue to flee Facebook for services like Instagram or apps like TikTok. Something they want to stop now with the launch of Lasso, their own version of the music social network that is succeeding among young people. Will you achieve the same as with your copy of Snapchat? It is probable.
Lasso comes as an application of short and fun videos with all kinds of themes.In reality, it is an amalgamation of ideas of what was already successful among teenagers a few years ago, with Vine as a reference, and what is trending now, with TikTok as the greatest exponent. Thus, we find ourselves a kind of social network of short videos in which music is very present. Without forgetting about lip-sync, effects and camera tricks. Of course, it is independent only in theory, because you can register with your Instagram or Facebook user data.
It is clear that Lasso is closely following in the footsteps of TikTok. As soon as you start the application, random content from other users who are already creating short videos for this service is presented. You just have to navigate the wall for the videos to start playing automatically. All of them are well accompanied by hashtags and tags This way you can find special categories like humor, beauty, etc. And thus move through the content that interests you.Or follow the users you love the most to make sure you don't miss any of their creations.
Now, although Lasso is already in the Google Play Store and App Store, it has not yet arrived in Spain. It seems that Facebook has decided to do a silent and staggered launch. Perhaps to test the reception of the application or to smooth out rough edges in its operation. The fact is that, for the moment, in Spain we will continue to wait for all that Lasso can offer in this world of short and musical videos on social networks full of effects.
At the moment it seems that Lasso relies on hashtags and challenges to create content. Always using multiple effects for recordings such as speed, cuts and changes between front and rear cameras.And with a lot of current music to conquer the young public. If it arrives late or with a flawed formula already conquered by TikTok (heir to Musical.ly), only time will tell.
