Facebook Messenger will soon have Augmented Reality and a new design

The virtual reality thing is going a long way. Very far. So much so that we will soon see it present in the Facebook messaging service: Messenger.

This week, Facebook held its public conference F8 2018, to announce a series of news. One of the most important, the conversion of Facebook into a dating site (in the purest Tinder or OkCupido style). How could it be otherwise, there was also talk of privacy (the Cambridge Analytica scandal has practically forced it) and, finally, of a series of more than significant changes that will arrive for Facebook Messenger .

As Facebook has announced, Messenger will soon be revamped with a simpler design that eliminates the clutter that is so evident today. In fact, on multiple occasions we have talked about the fact that Facebook Messenger is overloaded with functions, sometimes few, not at all useful and even dispensable for a good number of users. users.

But this is not the most relevant part of this declaration of intent. Facebook Messenger wants to get more out of its messaging platform. And it will do so thanks to the synergies obtained from the purchase of the Camera Effects Platform, with the introduction of Virtual Reality (VR) functions within the tool.

Facebook Messenger and Augmented Reality

One of Facebook's main goals is to further integrate its tool into business.Since 2016, Facebook Messenger has been open to companies, so that customers can make any query – and even purchase – from Facebook's own messaging service. Facebook.

With the new virtual reality technologies these options would be amplified. Because? Because merchants and companies could show their products within Messenger And customers would have the chance to see them before purchasing them. These technologies would replace static photos and objects could come to life as if they were practically real.

In this way, it seems that businesses and companies will have the opportunity to use different filters and effects of Augmented Reality,through the Facebook camera interface. At the moment, the tool is quite polished, so a selection of users will begin to test it, within what is called a closed beta.

For now, Facebook has explained that these effects will be available for firms like ASUS, Nike, Kia or Sephora. In the case of ASUS, for example, it is known that the company will use this tool to unpack computers or other equipment and show them as is through the camera.

Sephora will be able to take advantage of this function in an even more practical way. Because it will allow your customers to try the makeup on their faces. And so they choose the one that suits them best.

Messenger redesign: towards simplification

It should also be noted that Facebook is interested in redesigning Messenger. The changes that are coming will be important, because Facebook wants to get rid of a good number of options that only take up space.Thus, he wants to make the messaging service easier and faster.

Your intentions mark a space with three unique tabs to navigate through the app and dedicated buttons for camera and video calls. On the other hand, it is likely that we will also see a new Dark Mode.

Interesting news for the Marketplace

The Facebook Marketplace will also have interesting news from now on. It is expected, for example, that the flea market will also include translation into different languages This will help buyers and sellers around the world to better understand each other when making transactions. And the language or the distance will not be a problem to make a sale.

For now, translations from English to Spanish will be available in the United States area. But Facebook has already indicated that this functionality will soon reach the rest of the world's users.