Super Mario Run begins to collapse after initial success

It seems that the game Super Mario Run for smartphones has reached its peak and is beginning to plummet after its initial success, in a phenomenon pretty similar to what we experienced with Pokémon GO and its tailspin after the rush of the first two weeks. In the case of the adventures of Mario, it seems that success has not even lasted fifteen days.

Super Mario Run: another temporary hit mobile game?

The Super Mario Run mobile game launched on December 15 on the App Store of iOS and quickly (in just a matter of hours) climbed to the top of current top-grossing app charts in United States. However, 9 days later, on December 24, it had already left that ranking, and it was not in the top of the applications with the most income in any country.

It seems that the new bet of Nintendo has become a temporary success, which has only enjoyed a little more than a week of success. Also, keep in mind that the crash has occurred even before the game is available for Android smartphones, which raises doubts about its true chances of success on the mobile platform of Google

Now developers and industry experts are beginning to ask what are the reasons that have caused this resounding fall…

Why is Super Mario Run starting to crash?

In the case of Pokémon GO, there were many reasons that began to demotivate the most “hooked” players just a few weeks later game release: each time it became harder to catch rare Pokémon (or at least other than Pidgey, Rattata, Zubat, etc.), and as As the adventure progresses, the Pokémon resist more and more and it is difficult to get all the Pokéballs necessary to compensate for the rate at which they are spent.

In the case of Super Mario Run, experts wonder if the drop in sales is precisely due to the "high" price of the game, since it costs 10 euros in the App Store of iOSThis is an amount that can be quite scary for users accustomed to free options or with the possibility of in-app purchases. On the other hand, however, such a price should be sufficient guarantee that we will never have to pay for game content again (instead of making various micropayments like in other apps, we simply have to buy everything for 10 euros and forget about it forever).

The problem is that many of these users, generally big fans of the classic Super Mario games for decades, have been very disappointed with the quality and capabilities of Super Mario Run Just read reviews of the game on the App Storeto understand that 10 euros, according to users' perception, is an excessive price for a game that has not met their expectations. At this time, the app has a rating of only 2 stars.