It marks the fifth centenary of the death of the well-known and illustrious Flemish painter El Bosco, which has motivated Samsung and the Madrid Museo del Prado to strengthen ties again –since 2013 maintain a collaboration agreement– to provide the Samsung S6 and the S7of new songs dedicated to the work of the Dutch master. In addition to high-end smartphones, the South Korean company has also developed a special dial for its smartwatch Gear S2
The company from South Korea is sponsoring both applications, for which reason it has launched an exclusive promotion since July 18 for all its clients. Both the themes and the sphere will be available free of charge until the exhibition “El Bosco. The 5th centenary exhibition«, which will be on Paseo del Prado until the end of summer, specifically until September 11. They can be found in the Samsung online store very easily, if you are a clear customer.
The Asian giant thus joins the acts of homage for the fifth centenary of the painter's death, making a new nod to the world of culture, something that obsesses its leaders. In fact, Samsung has been a technological collaborator of the Museo del Prado since 2003. The objective of this close collaboration is none other than to improve the experience of the public who visit the museum on a daily basis, relying on technology.
This is the largest exhibition ever made of the work of El Bosco, thanks to the collected loans and the Its own collection is kept by El Prado, which includes “The Garden of Earthly Delights” , an absolute masterpiece by the brilliant artist and the focus of the themes that Samsung for this promotion.
As we have said, the promotion, which will only be valid in Spain, will be available for free until September 11. From there, the price of the El Bosco dial for Samsung Gear S2 will be from 1.99 euros; while the theme for smartphones Samsung Galaxy S6 and S7 will be priced at 2 , 99 euros.
This is not the first time that Samsung has come back with some activity of the Museo del Prado, since since 2013 it has reinforced the museum's activities , in addition to collaborating in various temporary exhibitions, in education, in visitor service or in the development of applications aimed at facilitating and completing the visitor experience through technology.
It is a very interesting opportunity for art lovers, who will be able to show off the spectacular work of the Flemish master on their phone. How to do it? Very easy. In the Samsung online store you can download it for free. Obviously there are only two requirements, being a customer of Samsung and residing in Spain.
