Android will recommend you download applications depending on where you are
Wouldn't it be ideal to download the application of your favorite museum when you're visiting? Or the airline app with which you are going to board while you wait patiently in the check-in line ? In Android they think so, and that is that it is one of the great barriers when using the applications : know that they exist. That is why they have created Nearby, a project with which Android terminals will notify the user if there is an application of interest to download wherever they are, allowing them to get more out of the moment, or help themselves with additional services.
The idea is simple and seems most useful. Simply keep the Bluetooth connection of the terminal activated as well as the GPS location In this way , the operating system Android launches notifications about applications or web pages active in the place Issues that the developers have raised to alert users of the content that is available for their enjoyment and that is anchored to that place, either because it is an extra service of the establishment, or because it helps the user of any kind in said moment.
Now, although it may seem quite invasive, it is a simple notification that is only activated if you have theBluetooth and location activated, and a trigger is necessary to know that the user is there and a way to contact his mobile.Google also defends on its official blog that, if you are not interested in the recommendation, you simply have to get rid of the notificationsliding your finger, like any other ad that falls on deaf ears.
In addition, Google has confirmed that this feature also extends to web pages and certain connected devices. This is the case of Google Cast or the smart watches A notification will appear on the mobile in case close to one of them to instantly link without going through the usual installation process
This is an interesting proposal but it continues to find barriers for the user to use more applications: download and install themA process that, in many cases, is usually skipped due to the expense of Internet data that downloading applications entails. Perhaps that is where another of Google comes into play, which consists of not having to install applications by being able to use them directly through the Internet. In streaming, if you will. Something they presented at the last conference for developers of Google I/O, and which is presumed to be the future of applications for mobile phones An elimination of psychological and technical barriers for the user who wants to use an application at a specific time for a specific issue, without having to waste time downloading it or spending data of your Internet tariff.
In any case, for the moment the Nearby notifications will be extended from this moment, their arrival being progressively confirmed .Of course, developers have to carry out the work of creating tokens or reference pointsto launch notifications to users. Issues that will take time to be seen in Spain We will be attentive to future information from Google in this regard.
