Autoplay videos come to YouTube for mobile
For better or worse, autoplay is here to stay. We have seen it on social networks such as Facebook, where it has managed to get users to every time they see more videosthanks to the fact that they are displayed in motion without the need to tap on the screen. And also on YouTube, enjoying a endless content through the web version of this video platform where it is possible to watch one after the otherWell, this autoplay now comes to mobile phones, where we can stay hooked on related videos without having to click on the next one to display it on the screen.
This is a very well thought-out feature to get viewers hooked on YouTube content now also via mobile . And you don't need to do absolutely anything to continue watching new videos that are related to the previous one, one after the other. Something like if we were watching television The difference is that YouTube users usually have pretty clear what to watch at all times, so this feature may not be well received by everyone
In YouTube they are aware that not all users want to see related content, so they have applied this function with a button that allows its quick activation or deactivation. In this way, autoplay of videos can be conveniently controlled with just clicking on the button that appears just above the list of related videos , in the lower half of the screen. A place that used to go unnoticed but that now YouTube users will want to have close at hand to prevent them from playing another video after finishing watching a video .
This feature has come via a update from the server, which means you don't need to download a new version ofYouTube for mobiles to have it. Thus, users will become aware of the existence of this function and its arrival when the playing of a video does not stop when it reaches its end In this way they will have to turn off this feature, if they wish, which now comes on by default.
Keeping users hooked on YouTube is an option profitablefor the service and for Google, the company to which the video platform belongs. Don't forget that your ads are displayed between content and content, and autoplay forces consumption without the user having too much time to think if they want See the following related video that is presented to you. Something that Facebook has already shown to be profitable, and that is that, although your case is something differentwith videos that start playing automatically just by hovering over them on the wall, they have managed to boost revenue by thanks to video content.
The good thing is that, as happened months ago with YouTube through the web, users of the mobile apps can turn off this autoplay whenever they want, keeping it only for those moments when you feel like watching something without having to choose what to play next.