Instagram will display your content out of order like Facebook
The social network of photography and video Instagram is about to change its operation permanently. And they are well aware that, by following many users, up to 70 percent of the content published in this application remains unseen by the user due to the great number of photos that your wall hosts. That is why they are going to change the way in which all this content is shown through Instagram, paying attention first to the most interesting photos and videos for the user, even if the chronological order is no longer respected
This is a change in philosophy that could significantly alter the experience of those people who are accustomed to reviewing the last hours of activity of their people followed on Instagram And the idea is to ensure that 30 percent of the content that is seen on this social network does not need to be searched among a large number of photos and videos. Something that Facebook have been enjoying for some time, and that other social networks like Twitter haverecently implemented to get the user to spend more time viewing content and not searching for it
At the moment, Instagram has informed through its blog that it is a test or experiment, so only a limited number of users will see their feed or wall of new content “messy”. To rearrange all these photos and videos, Instagram is using a learning technology able to find out the interests of the user thanks to likes , the degree of interaction with certain users, and other criteria that are still being developed to achieve optimal results. That is why Instagram claims that they will take their time to get it right, and why will not reach all users for now.
With all this, the user will be able to see, in the first place, just open Instagram , the video or photos of the last concert of your favorite artist even though it took place several hours ago Or know what food or animal has shared that user with whom they usually exchange more comments and likes , even when the time difference between the publication and the user's visit is more than notable .All this to increase user comfort when browsing this social network, without having to slide your finger too much to keep up with the favorite users, brands and friends
In short, a new order, far removed from chronological criteria, which seems to be prevailing in the most important social networks Now only It remains to be seen if the study and implementation process of this user learning technology achieves good results in the tests and is implemented shortly. We will also have to see the reaction of the bulk of users, who are already used to scrutinizing their feeds or walls to find out everything. Will it serve as a pretext to introduce more or more concretely among the contents that the user really likes?
