Twitter will stop displaying tweets in chronological order
You enter Twitter and start reviewing the messages that friends, co-workers, and personalities you follow have posted on thelast hours and days All this by sliding your finger to go going back hour by hour to each event Discussions , retweets and last-minute publications flash before your eyes as if it were a report or chronicle of the dayWell, this experience could be about to change thanks to the algorithm that the social network Twitteris about to be added to his system, and with which he would say goodbye to chronologically ordered tweets.
This is stated by the news portal Buzzfeed News, which echoes a decision that would have been brewing for several months with the end of revitalize the social network of the 140 characters And it is that Twitter is not going through its best moment, and needs changes to enhance its content and attract more users Does your solution? Show users the tweets and messages that are most interesting to them, without having to search for them over the last few hours or days through their TL or timeline
In order to carry out this new experience Twitter has been developing a algorithm able to know what content the user will likeA formula with which you could collect the tweets of the most interesting people you follow, as well as the possible responses and related content that the user could search for. All of this without the chronological order being the basic criteria for ordering all this content on the main screen of the application.
According to Buzzfeed, Twitter would have already been testing this new algorithm with a small group of users. Tests that would have come to an end and that would allow the social network to launch this new way of ordering content for the general public in the next few days And it is thatTwitter You don't have time to lose if you want to raise your head. After trying autoplay videos and replacing the mark of Favorites (Fav) with heartsor I like it, its top manager, Jack Dorsey, is still looking for a formula that will make it possible to make grow Twitter again Hard work for which not everyone bets.
Thus, if Twitter decides to promote some content over others, without the time of publication being the key, it is possible thatmore companies and advertisers decide to bet on this social network. Similarly, new users will always find what interests them in the head of their TL or time wall , without wasting a second navigating chronologically. However, the user experience would change significantly for regular users, perhaps losing one of the identities of this social network that has given so much play to journalists and media.
At the moment Twitter has not offered statements in this regard, so we will have to wait until next week to see if it is fulfilled information published by Buzzfeed.
Update: Given the controversy raised by the rumors of Buzzfeed , the person in charge of Twitter, Jack Dorsey, has published a tweet denying said information In the message, Dorsey ensures that the immediacy and real time are the passwords of the social network Twitter, and will keep them with TL (timeline or wall) that show contents ordered chronologically. However, his words also suggest that work is being done to improve the operation of Twitter, and new changes could be introduced, not yet detailed.