WhatsApp has a new rival in its own home
The most widely used messaging application in the world may no longer be WhatsApp And it seems that its growth data stagnates, while that of other applications continues to grow. You don't have to look much further to discover how Facebook Messenger is increasingly followed and is closing the gap with respect to WhatsApp Two applications that belong to Facebook and with which it has managed to dominate the messaging market at global level
The data comes from Mark Zuckerberg, creator of Facebook , who has shared through his account this same social network a simple infographic with some relevant data. And it's time to find out how this company has worked (and all the companies that comprise it) in the last quarter That is why it has provided data such as the total number of users of its mobile applications, some user habits, and other issues which we describe below.
Thus, WhatsApp confirms its rumored 900 million active users per month A number that continues to rise and is unparalleled, but with a somewhat slower growth rate. And it is that, for these dates, many expected that the messaging application would reach 1.000 million active users In any case, the changes that were expected for WhatsApp when that figure was reached have already begun: has modified its business model, with a service that is now completely free and is will support offering communication services to companies as a monetization model. In addition, novelties are expected such as being able to share documents or even the rumored video calls Something that only time and the company may disclose.
But what about Facebook Messenger? The application that emerged from the social network itself has reached 800 million users around the world A figure that has been reached thanks, without a doubt, to the very Facebook, which for months has forced its mobile users to have the messaging application if they want to chat with their friends Nor should we lose sight of the fact that, in addition to the support of the social network, it has numerous features and functions that allow from to call and video call for free through Internet, even using a endless third-party applications through their chats. And it has become a communication platform that accommodates other services and tools.
Now, these messaging applications that can be considered cousins-sisters, are far from pisarse Although Facebook does not specify it in its quarterly data, each of them reigns in different countries around the world, thus bringing together all mobile users. For example, Facebook Messenger remains strong in United States, while in most Europe and Iberoamerica the star is WhatsApp They still have room for growth thanks to developing countries or the Asian market, although in the latter applications such as LINE andWeChat have the sympathy of users.
Other interesting data from the infographic shared by Zuckerberg are the current number of active users of the social network Facebook, which exceeds 1.5 billion, and also the number of the photography social network Instagram, which maintains its slow and stable growth with 400 million active users per month