This is what the most expensive app in the Google Play Store costs
In the world of mobile applications it has become clear that free is a real advantage for developers who want to make their tool known to a wide audience. And it is that, a priori, users are not willing to scratching their pockets for content that is not tangent, although it can be really useful for your day to day.Perhaps for this reason integrated purchases have been successful, allowing to purchase improvements and more content once the application has been tested. That does not mean that there are paid applications Some of them quite expensive due to theirspecialization or at its value due to the scarcity of alternatives. A price that in the store Google Play Store had a ceiling, but now allows applications much more expensive
And it is that Google has updated its range of prices around the world, surprising by enlarge significantly increase this margin That is, allow developers to set a price that can be up to twice as expensive as the current one Of course, prices have fluctuated according to different markets, although all of them allow the cost to increase. This is now the price table:
In Europe, paid applications can cost between 50 cents and 350 euros A more than surprising amount, which exceeds 150 euros plus the previous limit imposed by Google Of course it is difficult to find applications with this price, being more current to offer the application for free , but charging a service with a monthly cost more restrained, or with integrated purchases Within Europe we must point out the case of United Kingdom, which in his case has gone from 150 to 300 pounds, which in exchange means something more from 400 euros
In United States the increase is also notable. Thus, they have gone from a ceiling of 200 dollars, to 400 dollars. Something that exceeds 350 euros in most European countries.
If we look at the Asian market, we find that South Korea has also raised the price ceiling for apps a good bit. In this way, it has gone from 220,000 to 450,000 South Korean won, which is close in value to 350 euros
In the South American market, for its part, we find growth data such as that of Mexico , which goes from 2,500 to 7,500 Mexican pesos (more than 400 euros), or Brazil, which makes the jump from500, at 1,500 reais, which is also around the same value as the maximum price seen in Europe
In short, a most remarkable leap that is surprising for not responding to current policies and practices. And it is difficult to get users to pay before using an application, being the most common systems freemium or free-to-play, taking advantage of additional content or the to get incomeOf course, many of these contents can suppose an important charge in the user's credit card. Something that is now growing double or even triple A sign that the mobile business is also growing , but also the possible increase in integrated purchases and the prices of these in platform applications Android