This is the latest Android app Microsoft has bought
Company Microsoft continues to buy new companies and applications of from time to time A practice that has begun to become regular among large companies in the sector, acquiring value, equipment and tools that they can make available to millions of users under their own brand, or improving their own services But why would you want Microsoft a new application that allows you to customize the user's lock screen? And what is more interesting, why do you buy applications created for the operating system Android? Apparently, there is a good reason for all these outlays, and it could be focused on Windows 10
This is how the purchase of Double Labs by the company of Mountain has become known View A company behind the creation of Echo Notification Lockscreen, useful for customizing the lock screen of terminals Android, allowing notificationsof interest to the user appear on it, without the need to unlock the mobile and having to actively log in to see what has happened. All this organizing these notifications by categories such as work, social, messages”¦ etc., and browsing them before accessing the mobile.
The funny thing is that Microsoft already published some time ago its own notifications application to customize the lock screen A redundancy that makes sense for those responsible for this company to understand the platform Android as the best option forcarry out all kinds of testsWe must not lose sight of the fact that it is the operating system most widespread among mobile users, reaching all kinds of people, with different needs and different mobile terminals. Something you can't say about your own platform Windows Phone
Thus, the Microsoft Official Experience Chief, Julie Larson-Green, assures that they can carry the productivity to new heights And it is that none of these notification applications by themselves offer a personalized experience. Just a mere option to sort all the notices and place them in a more visible way on the lock screen. But with the available resources, newly acquired equipment, and such a large user community, it is possible to create better, more useful and practical applications Something that would make more sense for launch your own applications, complete and well-defined, directly for Windows 10The platform that will also serve the next mobiles from Microsoft, and with which it does not want to repeat mistakes as happened with Windows Phone
With this, Android and the purchase of applications for this platform, would only be the breeding ground for what is to come with Windows 10 Something like that, like a testing ground and improvements for the new operating system from Microsoftenjoy a better experience than it was Windows Phone, where there weren't as many applications or as developed as on Android A more than necessary point if they want to continue competing in the mobile field, after their unsatisfactory experience over the years, being the eternal third option, far behind Android and iOS worldwide.