This is the latest figure revealed on how many people use WhatsApp
The world's messaging application for mobile phones is now a little more widely used. And it is that, although it is known that WhatsApp continues to grow little by little, it had been several months since there was any specific data on its number of users. Now, its creator, Jan Koum, reveals that more than 900 million monthly active usersare using WhatsAppA growing number but one that seems to have lost momentum over time.
This was revealed by Koum through his account on the social network Facebook A simple phrase that indicates that “WhatsApp is already used by 900 million monthly active users” A curious point is that, the creator of Facebook, Mark Zuckerberg, who was in charge of buying WhatsApp a year and a half ago, I was the first to comment on the publication of Koum, congratulating him, and sharing a photo of the creator of WhatsApp while posting said message.
The interesting thing about this new figure is that it has taken more than four months to reach this figure of 900 million after announcing last April its previous milestone of 800 millionIn turn, this figure only took three months to jump after learning that they had reached 700 million of active users per month. In other words, it is getting harder and harder to grow in number of users. Something that, on the other hand, is completely normal at this point, since growth never it will be just as strong. By now practically everyone should know WhatsApp, making it really difficult for those who know it and don't use it to change their minds. Could alternatives like Snapchat have been a barrier to WhatsApp? Have you reached the maturity of your journey?
It seems unlikely that WhatsApp has already peaked. Even more so when Zuckerberg disbursed more than 13 billion euros in his purchase AND is that the most interesting is yet to come.The creator of Facebook has already commented on several occasions his goal to create income through WhatsAppbeyond the not always safe payment of 1 euro per year that it carries out. And the idea is to create a community of one billion users to start transforming the business and create monetization.
Something that, however, may clash against the principles of the creator of WhatsApp, who continues to run the company from withinFacebook, and who does not bet on the , nor the games nor the tricks as a bargaining chip for create we alth through your messaging app. That is why we will have to wait and see if WhatsApp ends up serving as communication tool for companies and businesses , as was already rumored in April, or if they end up finding some new business model that allows the creation of we alth without ruining the experience of using this messaging application that so many people use all over the world.Of course, to do so, will have to grow by 100 million more users Will it be achieved before the end of the year?
