For a few months, those responsible for the world's most widespread messaging application had not updated the data about its number of usersA figure they have always been proud of, and that is the reason for which they have achieved such fame and following Now WhatsApp reveals the number of people who use the service via mobile, and it does not disappoint: 800 million active users A figure that continues to increasing day by day, moving away from competitors and available alternatives.
This has been made known by its main manager, Jan Koum, co-founder of the application, and who continues to direct it despite the fact that it was purchased by Facebook a little over a year ago. It has been through a status update on its official page of the aforementioned social network, unlike the usual official channel in Twitter In this concise publication, Koum is only in charge of announcing that they are providing service to 800 million users Of course, add one more phrase reminding us of the media that the number ofis not the same active users, or who actually use the application in their day to day, than the number of registered users , which are usually noticeable but not real.And it is that the latter show the users who have downloaded the application and have created an account, but who may have stopped using the tool or who use it eventually . Something that LINE wanted to take advantage of a few years ago, trying to show that his distance with WhatsApp It wasn't that big, although its figures referred to registered users and not necessarily active ones, where it did make a difference.
This number of people who use WhatsApp actively per month is gradually approaching the goal of its creators andhimself Mark Zuckerberg, Facebook CEO Who have already stated their desire to reach the one billion users Of course, something that could change the philosophy of the application by getting enough traction to start introducing , charging for new services, or applying somenew monetization model without losing their hegemony in the market for applications of Messenger service.Although all this is conjecture, since, if we attend to the wishes of Koum from the beginning of WhatsApp , the important thing is to maintain relationships and contact between users through a simple tool, without using users as a bargaining chip to make money. Even less through the . A maxim that they have been defending for years.
In any case, it is demonstrated that WhatsApp continues to be the most used messaging application, and still has room for growth, being It's slow and steady. Perhaps because of the new functions that are being introduced, such as Internet calls, which will soon be accompanied by copying security in Google Drive for users of Android And, far from settling into its winning position, WhatsApp continues working to improve its service.It will be necessary to see if this growing rhythm has a ceiling or not.
