Esperanza Aguirre makes her WhatsApp public
The political situation in Spain begins to warm up before the months of electoral campaign that are presented. And it is that in election years every vote counts, even more so when the new political forces make things difficult for the majority parties. Perhaps for this reason they try to reach the public in the most direct way Through a window that almost everyone has and that is personal, direct and close: on smartphoneAnd with a tool so widespread as to be one of the sights of the political class: the application WhatsApp
The last one to give up their phone number in order to contact by WhatsApp has been the recent candidate for mayor of Madrid, until now president of the Popular Party of the same community, Esperanza Aguirre This is part of the campaign to be able to have direct contact with the users of the application and citizens of Madridwho want to raise their questions, complaints and suggestions before March 24
In this way, it is only necessary to add the contact of Esperanza Aguirre with the number 608733792 in the terminal's agenda to access this route. Once added to the agenda, all you have to do is access the application WhatsApp and click on the bubble icon to access the contact list, where you can look for Esperanza aguirre.With this it is possible to start a new conversation where to raise the doubts, questions, suggestions or criticisms with which this campaign has its raison d'être.
And it is that wasting the opportunity offered by WhatsApp would not be logical, especially by political parties. A tool that in Spain is of paramount importance both because of the high penetration rate of smartphones in the population , like the expansion of this messaging tool, which is in practically all mobile phones. Even more so when it presents a political campaign tool at no cost, although with management not prepared for this use. And it is that expects a great flood of messages of all kinds, without having professional tools to filter or manage.
In fact, as confirmed by Aguirre in the presentation of this campaign, the telephone number and account of WhatsApp is managed by a team, so it is more than likely that Aguirre does not reply to messages In addition, only queries that maintain a correct tone will be answered. It is also expected that they be organized by theme in order to develop a program that interests citizens according to your inquiries.
Of course Esperanza Aguirre and the Partido Popular are not the first political entities to use WhatsApp to campaign. The deputy for Union Progress and Democracy, Tony Cantó, He also offered his number (one specially created for the campaign) to be able to contact Valencian citizens.In addition, there are many other cases in which the town councils of small towns take advantage of this tool to send Broadcastsor mass messages to your fellow citizens to report news, events and other matters of interest.
Now we just have to wait and see if these new ways work and if WhatsApp doesn't decide to nip them in the bud. And it is that in its terms of use of the service these practices could grate with the explicit prohibitions that are made of the use of WhatsApp, getting too close to the propaganda and from which the company wants to get away so much.