LINE launches a new chat app for brands to talk to their followers
Although it seemed that LINE could not improve and introduce new features in its complete, and sometimes overwhelming, messaging application, now launches . A most interesting added service focused on the world commercial And, with it, users can create public accounts of their businesses and establishments and establish direct communications with customers and followersSomething like a LINE more specific to the enterprise market and that can have many advantages for customers if it manages to be widely implemented.
This is an add-on that works in conjunction with the original LINE application Therefore, is required both communication tools installed on the mobile and use the email address to log in to . With this, the user can create an account for free, although limited, for his company. That, as is already the case on the social network Twitter, it will be recognized by the at symbol plus its name (@TiendaPepito).
With this, any user of the original messaging application LINE will be able to contact directly and easily with the business account of .This means having one-on-one private conversations where you can answer any type of question that the user asks, from prices to services provided. All this in a simple and direct way, with emoticons andStickersAs long as the user adds said business account through its name.
In addition to being able to directly contact followers, fans and potential customers, the user can fully manage multiple business accounts from the app . It is enough to create different accounts for each business and know the visits, followers and contacts that decide to get in direct communication. All this from the same tool. But there is more.
Along with all this, the user can carry out mass communications. And it is that it has its own muro in the purest social network style, where to publicize offers , relevant information for all followers and content that helps to get more traction with your potential customers.Question that can be carried out from the wall or through mass messaging, just as the advertising messages of this application already arrive.
Now this is a limited application for free users And it is that you only have 1,000 direct messages per month if you do not want to pay up to 44 euros to have 50,000 messages. It is also necessary to pay a monthly fee of 24 dollars for the first year(12 for everyone else) for having a customized, easy-to-lookup username for easier contact by customers and fans.
In short, a curious strategy that seeks to open more channels of communication with customers, users and followers of companies and businesses. Something that can change the way you find out about offers and special prices, as well as give companies visibility.The application or addition is already available through Google Play for terminals Android and foriOS via the App Store
