Samsung will close its ChatOn messaging app
The battle to be the messaging application most used by users is tough, and it has already claimed a significant victim. And it is that Samsung has confirmed the closure of its chat service throughout the world with the exception of the United States, where it seems that it could still have a hole. Thus, the application ChatOn ends its journey after several years struggling to face WhatsAppor LINEA more than complicated war despite having the support of arriving pre-installed on all devices Samsung But it seems clear that as far as messaging is concerned,WhatsApp continues to be the first choice globally.
The ad was picked up by the medium Engadget, from the media itself Samsung Thus, it is stated that as of the next day February 1, 2015 the application ChatOnwill close its doors all over the world, except in the United States. This is the official statement translated into Spanish:
On February 1, 2015, ChatOn will go offline in all markets except the United States as we strive to meet new consumer needs by focusing on basic services. We maintain our commitment to offer services that adapt to the lifestyles of our consumers and add value to their daily lives.
In addition, Samsung has indicated that active users of its messaging service can start downloading all the contents to keep them if they wish, since the closure scheduled for next February is final. Thus concludes the life of an application that has tried to adapt to the times adding all kinds of functionalities according to the fashion of the moment. And it is that Samsung has tried it actively and passively with ChatOn Either by entering the control of messages classic SMS in addition to the free ones from the application. With the addition of functions such as sending drawings and stickers as seen in Viber or LINEAnd even with a couple of redesigns to try to adapt the style to different audiences and thus achieve more traction.
Something that seems not to have given the desired results. Even after claiming that the service had 100 million users Of course, it was never known whether they were active or of mere downloads of this application to be later in disuse. In any case, his decision to keep the service active in the United States is surprising. A fairly competitive market where, although WhatsApp is not as hegemonic as in other countries, there are powerful alternatives that are much better known and updated to meet the needs of users such as is Snapchat
Thus, one of the rumors that circulated on the Internet about the closure of this application is confirmed. And it has been shown that preloading an application in a terminal is not synonymous with success.Even less in a market as crowded and established as instant messaging. Given this, users who wish can go downloading shared photos, videos, drawings and other content sent by ChatOn before its close effective the following day February 1, 2015
