Google Play will show the physical address of the developers
The company Google continues to improve the operation of its store of applicationswith new measures of defense for the user Changes that have been detected by the own developers , who must now offer a physical contact address for the security of users who want to contact them directly. One of the different measures that Google Play is about to be introduced to reflect on the download pages of the different payment toolsthat are distributed through it.
Thus, a notice in the developer console has begun alerting developers to a new demand from Google This is about the need to specify a real physical address that will be displayed along with the rest of the Google information. the application in Google Play Of course, this new rule of Google is mandatory only for developerswho have published a payment application or have tools with integrated purchases inside .
According to Google, this measure is necessary to comply with user protection laws applied, in addition to good practices regarding paid content. Issues that remind us that this company has already been forced to return the money for purchases within the applications made by infants without the consent of their parentsSomething that it is trying to correct with the request for a security password each time a purchase is accessed and other measures like the current ones.
With all this the paid applications and those free with integrated purchases will now show an address where go in person or get in touch with the developer Something that will be easy for companies and large enterprises, which usually have physical offices, but not so much for independent developers And they will have to offer their home address orhire a PO Box if they want to keep their status and applications. Google has already confirmed that it will veto some features from developers who do not provide this address before the day 30 SeptemberIn addition, if after a certain time the warnings are ignored, it will go to remove the applications of these developers from Google Play
Therefore, Google shows full determination to protect end users , even if it is out of obligation. In addition, the company intends to extend the information that is given from applications with integrated purchases By Apparently, and according to an email that a developer received directly from Google, those of Mountain Viewspecify within an app's download page what in-app purchases it contains, or at least what the price range is that can be found there Something inevitably reminiscent of the App Store, where this data has been around for quite some time.
In short, changes in the policies and possibilities of Google Play whose main focus is user protection.Or, at least, give you all the information you need to claim any problem with a paid app (or with in-app purchases) and its developer. Something that will begin to be effective, apparently, from the first of October.