WhatsApp reaches 600 million active users
Mobile phones have changed the way we relate to each other, but smartphones have been just as big a revolution, or maybe even more so. Now we can be connected all day with anyone in the world, and there are more and more alternatives to the usual calls and messages. WhatsAppleads this change, and it can be proclaimed as the most popular messaging service in the world, a detail that Mark Zuckerberg was not lost on when he took over the service just a few months ago.WhatsApp was already big before the purchase by Facebook, but since then it has been growing at an unstoppable pace since many users learned of its existence through the news. Jan Koum, CEO of WhatsApp, has announced via Twitter that WhatsApp has already reached the barrier of 600 million active users each month,which is said soon.
The growth of WhatsAppseems unstoppable, so much so that it has already become the preferred means of communication for millions of users around the world world. Sending a WhatsApp is usually the first option when we try to contact someone, even before making a call and of course sending an SMS message. Costing one dollar a year, this service is already working on more than 600 million smartphones worldwide , and this only refers to active users, the total number of users who have installed the application is even higher.To get an idea of the growth of this messaging service, just compare the number of subscribers just a few months ago. In April, WhatsApp had 500 million users, which means a 100 million increase in just four months. It is also interesting to compare it with the number of users of Facebook Messenger, which is currently around 200 million. Adding both systems, we can state that Facebook has 800 million Facebook customers messaging,split between these two services.
But WhatsApp is not the only messaging application available, in fact there are others that follow it closely such as WeChat This application is very popular in China, where the vast majority of its users reside, which is already rising to 438 millionIt is closely followed by Line, with 400 million monthly active users, and may soon increase even more as they intend to focus their focus on the United States. However, while applications like Line are making a profit with integrated purchases (stickers, games...), WhatsApp is still anchored in its annual subscription system, a somewhat formula different. Facebook assured that it would not change the system of this service after its purchase, but it is possible that they will begin to test a system with which to maximize the benefits they obtain from WhatsApp - Let's hope they don't do it by inserting .
