The world of marketing and evolves along with technology, creating different channels to put companies and users in contact. Currently the social media, or use the social networks for it, is one of the most used paths, but not the only one. Much more interactive and close is the one posed by the application Hunteet A tool that invites the user to participate in photographic challenges in exchange for giftsA way for a company to make itself known and for users to interact with the motivation of getting a prize, beyond seeing an ad from .
This is an application that seeks to create a community of users willing to participate in challenges and who don't mind receiving . It is clear that these are not standard advertisements, but rather the challenges or tests posed. A most interesting two-way relationship depending on the prizes. All this designed so that any user can participate in it. And it is that they are all based on getting a photograph, although responding to certain criteria.
The only thing you have to do as soon as you install the application is to create a user account indicating name, email address and password .A process that can be expedited if you use the account of the social network Facebook, collecting your data instantly to start testing the challenges of Hunteet This is how the main screen appears where the different leagues are listed. When clicking on any of them theis displayed information on the company that has launched the proposal, indicating what it does, showing some of its details and, above all, clarifying what theare characteristics that the photograph must contain to win the prize.
With this, all that remains is to portray what the challenge asks for from the button at the bottom of the challenge or choose a photograph from the gallery from the button next to it. From this moment the assessment depends on those responsible for Hunteet or the company, who rates the originality and characteristics of the image Thus, all that remains is to continue adding challenges and points to win the league and get the prize described.Of course, there can only be one winner for each league However, within the challenges there can also be another class of mini-challenges or individual challenges that usually offer a direct prize upon completion. A good way to get user participation.
All this having a marked character social, since it is possible to know the images proposed by other users, rate them, follow them and challenge them to overcome or participate in a league.
In short, a curious application that already has links proposed by some commercial brands and more than 2,000 participating users What it has led to to this service to win the latest edition of the contest Brain Laboratory proposed by the Finnish company Nokia The Hunteet app is completely free and can be downloaded via Google Play, App Store and Windows Phone Storefor major smartphones platforms
