On Facebook they know well what is trending in terms of videos And it is that for just over a year they have had the social network for photos and videos most massive: Instagram Perhaps for this reason, and as a possible new improvement for the on the walls of Facebook , they have launched a new function when play videos while browsing the contents.Something that inevitably reminds us of Instagram and Vine, in which video is the undisputed protagonist.
This is the automatic reproduction of videos That is, the elimination of steps to watch a video on the wall of Facebook In this way, and as happens when reviewing the wall of Instagram or Vine, the content would start playing just by going through it and staying for a few seconds, without the need to press the Play button or perform any other special tasks. All this for the comfort of the user and perhaps also to give a twist to the contents advertising
This new feature has already started to be distributed both in Android applications as in those of iOS and, according to comments in the media, TechCrunch , it would also be tested in the web version of FacebookIn this way, when you arrive at the terminals, you only have to scroll through the wall to automatically play the videos published on it, passing in a few seconds to full screen to become the protagonist of the moment. Of course, for the moment this function only affects videos recorded and published with the Facebook application itself, without any other audiovisual content being played automatically.
In addition to this, Facebook has added a new option in the menu Settings for those users who do not wish to use this function. And it can be transformed into a large data consumption of the Internet rate by automatically loading these videos that may not always want to be played. Just access Settings and check the option to autoplay videos only when connected to a WiFi network. Something that prevents autoplay when connected outside these types of networks.
This function can be a convenience or a detail for the user who only wants to scroll up or down the wall to enjoy all the posts. However, it can also have a clear advertising aspect. And it is logical to think that advertising spots with automatic reproduction have a greater repercussion than those that remain static until the Play button is pressed. Do not forget that the source of income for Facebook is . A channel that increasingly brings more money through mobile platforms.
In short, a curious movement that is reaching Android and iOS devices to comfortably enjoy the contents and publications ofFacebook with virtually no need to touch the screen.
