Instagram doesn't want other apps to use your name
The photography social network and, recently, also videopulls out its teeth to establish itself as the only and genuine Instagram And, after recent changes in its guidelines , she is not willing to let other applications use her fame, brand and, above all, name for their own benefit. A least striking measure that puts the unofficial tools related in some way to this very famous social network between a rock and a hard place.
The event happened last Monday, when Instagram modified the guidelines of its brand Specifically, it would be a change when using the brand Instagram in the names of other tools. A fact that affects all third-party applications that use its API or development tool to achieve some of its functions, such as publishing on this social network. Apps that can no longer use Instagram in their name, but also the Insta prefix nor the suffix Gram, nor even the initials IG
This is a fairly notorious issue, and it is that the vast majority of these applications tend to rely on the word Instagram, either as a claim for users or for focusing on the service of this social network.Something that you should change soon if you don't want to get into trouble with this social network or, for analogy, with Facebook, whose company owns Instagram A movement with which it seems that tries to crown himself king of the hill, although there is no doubt about it.
In addition, it seems that Instagram would have already caught the attention of those responsible for many of these tools. One of them is Luxogram, whose CEO has disclosed the email sent by Instagram Showcasing the new brand guidelines and urging to rename your tool , having a “reasonable” margin of 48 hours to get back in touch with the famous social network.A request that has been repeated to other known services that use Insta or Gram in their names since it was possible to do it. And it is that, despite the fact that the measure is a posteriori, Instagram would have the power to eliminate the link of that tool with its service, doing even more damage than a title change for an application that may have been around for quite some time and have a large user base.
It seems that Instagram wants to get serious about the use of their name, brand and also their logos, being a quite reasonable measure and allowing other applications to add the tag ”¦ to Instagram to your name, as long as it is completely original, without using the commented prefix or suffix. However, it is a measure that can do a lot of damage to applications already established, who are forced to change their name if they want to maintain the good service and relationship.It will be necessary to see if any case reaches more or all decide to abide by the new guidelines without question.
