WhatsApp offers its iPhone application for free this Christmas
The instant messaging social network WhatsApp wants to congratulate these holidaysto your users. Especially to those who use it through a iPhone And now it offers WhatsAppfor completely free, although for limited time, through theApp Store for all new users who want to get hold of it without paying a single euroA greeting that hides something more than the feeling of joy and sharing of Christmas, even more so since the application has come into play LINE
You have to remember that WhatsApp is not a free application It is a communication tool de payment that offers a year of service completely free as a trial During that year we can have access to all its functions without any type of of limitation, giving us the opportunity to write messages of any size, with all kinds of emoticons and even share images, videos and sounds However, once that period is over, it is necessary to pay a little less than one euro to renew service for one more year
Something different is the case of Apple And it is that the users of iPhone have always been forced to make the payment prior to downloading, having to pay those 0 , 89 euros to start using WhatsApp Hence its free status is news. With this, new users will be able to download and use the application completely free for at least one year, as is the case with other platforms. Although we know that for some reason WhatsApp extends this time of randomly to some users, reaching to not have to pay for its renewal in several years
It is not lost on us that this is a measure of marketing on dates in which the handset sales are higher and in which WhatsApp has found a strong rival: LINEDespite maintaining its hegemony and having millions of users around the world, the fact that we have to pay for WhatsApp ( although it is a very affordable price) It's already a handicap or weak point compared to another application that not only offers free messages , but also allows to make calls and use stickers without any kind of annual or other cost
Therefore, it would not be surprising if WhatsApp changed its monetization policy to avoid leaks of users to LINE However, unlike it, WhatsApp does not have official accounts or direct relationship between trademarks and users, so it seems difficult to find another system for maintain revenue, even more so when its creators are not willing to introduce directWe will have to wait and see how the competition handles what until now continues to be the messaging application with the most users.
Meanwhile, iPhone users can take advantage of this offer and download WhatsApp for free from the App Store An offer that is for limited time, no the date on which it will end has been specified.