Foursquare adds events to check-in
One of the most useful and well-known social networks takes another step in its evolution. We are referring to Foursquare, the tool created to discover our surroundings and tell our contactswhat are our favorite places or by where we have spent And we say that it has gone one step further because They have just included a new function that allows to specify the event in which we have participated, giving venue owners one more opportunity to get the most out of thissocial network
This is about the possibility of creating events within our premises Thus, if we are owners, we can promote all kinds of contests, open mic nights, games, book signings, wine tastings and any event that we celebrate in our establishment. With this they will have visibility through Foursquare when users consult the detail screen of our local. And what's better, your contacts will also will know where they've been and will know about the event
From the user's point of view, this measure helps us to know what is happening around us, and offers us alternatives that push us to decide on one or another establishment knowing what it can offer us in advance. As we say, this information is presented at the time of consulting the information screen of said venue, where we can see the details of the event and, of course,Check-in on it, leaving the rest of the contacts on record of our presence or interest in it
These events are also reflected in our Check-in history, something that can help us to remember where we were and what we did, and that allows owners to leave record of their premises And it's that this measure is clearly intended for managers and regents of places who want to attract the attention of Foursquare usersover other establishments in the area and offer a more specific service within its category.
To do this, the owner of the premises only has to access the web version of Foursquare, click on Tools (tools) and set the characteristics of the event as its description, the date and the time and publish itIn this way, and no need to update the applications for smartphones, users will be able to access this information when they consult the places around them. Undoubtedly, a measure that can help mbrands and community managers to offer and publicize their events directly.
It seems like the people at Foursquare keep racking their heads for new ideas that will keep us useful and attractive of this very complete social network. In addition, this measure can support the monetization of the tool if they decide to limit the number of events that an establishment can offer. Although it seems that, for the moment, it is completely gratis Of course, it is necessary to have our establishment registered and visible on this social network, being able to carry out the procedures through from the Foursquare business page
