Facebook could be thinking of buying WhatsApp
The media specialized in technology and new businesses, TechCrunch, has ignited the fuse of a rumor that is running like wildfire on Internet It is about the possible WhatsApp purchase , the instant messaging application, by the social network par excellence, Facebook A transaction that could be in the making in order to achieve the long-awaited presence in the market smartphones that Mark Zuckerberg you want.An issue that has its contradictions.
According to this outlet, sources close to the matter affirm that they have already entered into negotiation talks. Something that, for now, has not been confirmed or denied by any of the parties. However, for now little more than rumor, has spread at great speed, largely reminiscent of what happened with Instagram a few months ago, when it was acquired for $1 billion The journalists of TechCrunch claim to have contacted the parties via email, but no results yet.
As well stated in their article, it is a logical step on the part of Facebook And it is that, on several occasions its founder, Mark Zuckerberg, has affirmed the importance of gaining a foothold in the market mobile phoneSo much so that it was rumored about the creation of a smartphone of Facebook With this transaction would include a tool that has caused sensation, managing to spread throughout the world and Rank on all current platforms: iOS, Android, Symbian, Windows Phone 7 and BlackBerry But, if Facebook already has your social network and your messaging application, Facebook Messenger, why would you be interested in WhatsApp?
Apparently, the extensive strength of WhatsApp would be the key. And it is that every day they begin to use this messaging service tens of millions of new users around the worldProof of this is that a few months ago it achieved the dizzying figure of 10,000 million daily messages And all this through a paid application Yes, paid. We seem to forget that WhatsApp offers one year of trial service, period after the which is necessary pay to renew the subscription for another year Something that, in the case of iPhone , it must be done from the first moment of use. That is to say 0.89 euros or 0.99 dollars for several million people, per day A business that seems profitable.
However, the reflection they make in TechCrunch about the notable differences is very interesting between the two business models Facebook is based on offering a service free and open in exchange for the introduction of advertisements, of which you get income.But, for his part, WhatsApp decides to avoid the introduction of by applying a reduced cost on an annual basis. And it is that its creators already published in the official blog of this messaging tool that, after years of work in the search engine Yahoo , they had understood that the was annoying, and the only way to maintain a service without it was through a payment and through features that people would like to use for their effectiveness Two completely different thoughts you might see face each other when reaching an agreement
We will be attentive to TechCrunch to know a possible confirmation, and to the official channels of communication of these companies to update this information.