Instagram already grows faster in users than Twitter
The social networks have the value of the number of users that join them. And it is that without users, a social network is neither social nor is it anything. Now transcend the data of two of the best-known and most used social networks of the moment: Instagram and Twitter And the results are most surprising, showing the meteoric rise of thephoto retouching social network, which in a few months has managed to reach and surpass that of 140 characters
You have to keep in mind that the data comes from the company ComScore, in charge of measuring the audience of these social networks in the United States However, it is a good sample to get an idea of the rate of growth and expansion that they are achieving. Thus, we find that the use of Instagram has multiplied by seven in just six months . A push that became notorious from the month of May, shortly after its arrival on the Android platform after one year of exclusivity on iPhone and after its purchase by Facebook
The ComScore study also shows how this past month of August Instagram has been a favorite over Twitter While the first reached 7.3 million daily users, the social network of the 140 characters stayed at 6, 9 millionNumbers that continue to rise month after month, but that provide even more information about the use of these social networks And that is the preference for Instagram is remarkable
And not only is it measured how many users subscribe to these social networks, but also the time what happens in them Point that takes again Instagram Despite the fact that Twitter has become an almost basic tool for the media and is chosen by users for its immediacy, it seems that in the United States they prefer to spend more time consulting, retouching and publishing photographs Specifically, the users of Instagram invested, during the month of August, 257 minutes on this social network, while those on Twitter only stayed 170 minutes
The third in contention is Facebook, which continues to be the majority social network Although no data is provided on this, attempts are notorious from Mark Zuckerberg for carving out a niche in the market for apps for smartphones and tablets To it has not only tried to establish a window to give portable access to its more than 900 billion users, but it has deployed a selection of applications that include some of the basic functions of Facebook So we can access the section of messaging with Messenger or uploading photos with Camera
It looks like it's time for social media, and they haven't peaked yet. According to the graph of Comscore the number of users remains growing, although the likes, for now , continue to support photo retouchingWe'll see if the trend continues in a few months or if it's just a passing fad Meanwhile we'll keep reporting what happens to these massive and famous social networks
Chart: ComScore
