Recently the app market of the Microsoft platformit was one year old, and it hasn't taken long to take stock of the achievements made by the Windows Phone Marketplace Despite being the last smartphones platform to hit the market, it seems that both developers and users They are clear that it is a good bet, and the numbers of applications created and downloaded continue to grow
According to the page Distimo, in charge of analyzing the consumption of applications from various platforms , the Windows Phone 7 market grows with 1,650 free apps and 1,300 paid ones every month Which makes it quite clear why this platform already has more than 40,000 applications in its first year of activity, according toitself Microsoft Of course, for now the most active data is recorded in United States, where sales of these terminals is greater.
The page that has analyzed this use of applications also states that users of phones with the Microsoft operating system prefer free applications to paid ones So much so that, of the 300 most downloaded applications, 101 have been counted.000 free downloads, compared to the 20,000 that have been made with some kind of cost A difference that, on the other hand, is not it is so surprising given the market philosophy of applications for smartphones Although it is remarkable when the growth of this market is fairly even (1,650 vs. 1,300) between both download modes.
In addition, the analysis of Distimo reveals that mobile users with Windows Phone 7 on American soil they really like to play, since in the top 10 of most downloaded applications are predominantly games, although it depends on the list. In this way, we see that both in the paid applications and in the free ones, the highest percentage is that of games. The other posts are also similar in the two download modalities, where the tools and entertainment applications are presentHowever, starting in fourth place, the genres change, giving priority to applications music, social and travel in downloads free , and navigation, music, and information (in that order) on paid
Among these applications, the YouTube video portal stands out, which leads the list of applications free, and the game Angry Birds Season, which does the same for payment It's funny how in this list, the ten applications are all games. No doubt it has to do with the strong brand positioning of Xbox Live that frames them, and that most of them have been hits downloads on other platforms In the free list, the games do not appear until fifth place, being mostly of the arcade genre and for all audiences
Although the figures still leave a very low level of this platform compared to other markets such as App Store of Apple, it is remarkable the efforts that Microsoftis doing to get get it going And now more than ever with the union of the Finnish Nokia , with which they have launched the Nokia Lumia 800, which is already advertised on television in our country. The Christmas campaign has started and the Windows Phone 7 seem to be starting to pick up steam.
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