The growing use of smartphones and tablets, and of their respective applications is drawing the attention of many consumer and consumer companies who want to know all the areas of this market. That's why the company Madvertise has carried out a study on the consumption of applications for Apple devices, concluding that there are more paid than free apps
Despite the drive of free applications, which are majority in general consumption among mobile platforms, developers who publish their creations for iPhoneand iPad bet on a trading system with direct remuneration, or what is the same, charge for their applications Specifically, 66% of the applications offered from iTunes are paid Highlighting above all the juegos, which account for 19% of this type of application. Followed by, with 18%, of applications for digital book reading
Another part of the study has revealed that, regarding free applications on iTunes , users prefer those of informationThose that allow them to be informed in any time and place without having to pay for them Although the rest of the ranking does not vary much with respect to the paid ones, since after follow games, travel applications and those that are used to read ebooks or digital books , but they are free
In short, it seems that users of iPhone and iPadwho want to play with their devices or read electronic books must scratching your pocket, although the 44% of the remaining applications, which are free, is not a negligible number. However, this is a policy that maybe developers of Apple apps should rethink, especially given the latest app download data from Android Market, which already outnumber iTunes, and in which thePercentage of free applications is higher
